When an artist announces a new project, tour, or even a leading single, personalized products are sure to follow. Although the cover of 21 Wild and Boomin Metro‘s Wild Mode II brought it back to life, merch evolved beyond the Pen & Pixel era of printing things on T-shirts and hoodies. These days, rappers are selling rarer collectibles to their fans, resulting in the website crashing because people want to get their hands on every drop. Then there’s the inevitable flip for insane amounts on resale sites.
When Travis Scott collaborated with McDonald’s last year for a signature meal, he also published three different product collections which included household accessories like a Chicken McNugget body pillow. Then there is Cam’ron who can attest to having given his supporters the opportunity to color their crib with his imprint. Shower curtains with Cam’s classic pink fur cut are up for grabs on the Dipset website, too much.
Rare and surprising products also appear. In the case of Young MA, its product is in the form of a sex toy. Last year, she released a strap-on starter kit, outfitted with a sprinkle of extra bedroom toys and three different dildo options.
For spitters like Eminem, it has products that are personal on the edge of nostalgia. A few years ago he was selling bricks from his cradle of childhood in Detroit after the house was demolished in 2013. Buying the walls of someone’s old house is about as close to home as you can get. And this is certainly the case here.
From Travis Scott’s McNugget Body Pillow to Young MA’s Sex Toy Collection, there are plenty of unique hip-hop merchandise you can buy right now.